Articles: Business-to-Consumer
Consumer-Advice Articles - Mortgage
MarshComm was asked
to write a series of consumer-focused
articles to be used by
RBC Mortgage loan officers
for placement, in their
name, in local publications
or used with prospects
and clients as direct-marketing
pieces.
The articles provided
useful advice and information
to consumers as a means
to position the loan officers
as industry experts and,
as such, to help increase
their business.
The series focused on
providing detailed information
and background on mortgage
products and services
to help consumers understand
their options and make
the right choice for them.
The
Benefits and Usefulness
of a Home Equity Line
of Credit
How
to Choose the Best Mortgage
for You
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